I'm a marketing strategist and career coach, and an adjunct professor at the University of Houston's Bauer College of Business. I teach Marketing Strategy and Planning, where students learn how to write a marketing plan. I also teach Personal Branding, a course I developed that is part marketing, part careers and is grounded in using positioning, identity design and networking to help students take the next step in their careers. With an MBA in Marketing from the University of Chicago, 20+ years of marketing strategy experience and nearly a decade of coaching, I bring a structured, market-driven approach to personal brand development.
Through Core Brand Builders, I work with professionals, students and entrepreneurs looking to clarify and elevate their presence. Whether building their business brand or navigating first jobs and career pivots, my clients start by understanding their positioning. My background in marketing strategy and brand building allows me to go beyond LinkedIn posts, résumé edits and surface-level advice. I help clients define their core strengths, position themselves intentionally, and communicate their value with confidence. The result is not just a polished profile, but a clear, strategic identity that opens doors.